News archive

Tire dealers’ sell out under the lens

Research institute Gfk analyses monthly sell-out data from a large panel of specialized tire dealers, highlighting in real time several trends running through the market. 2022 gets off to a good start despite consumer uncertainties

Evolution of the species

Catenaccio: By raising the Impreza's platform, Subaru came up with the XV, more SUV than crossover thanks to 4wd, greater ground clearance and off-road ability. And following the 2021 restyling also a new e-Boxer hybrid powertrain.

Autopromotec 2022: finally in attendance

After years of virtual meetings, conference calls, digital presentations and the impossibility of being together, even for a simple toast with a friend, finally after three long years the great international fair returns to Bologna from May 25 to 28

Nokian Outpost AT the new off-road range

The new tire is aimed at crossovers, SUVs and light trucks and is available in 45 versions with sizes ranging from 15 to 22 inches and LT-metric versions

Tire development goes digital and virtual

From special racing tires to production models, R&D is now driven by computer simulations able to test new products before they are made

Every wheel has its tire

The two wheels tire market is gearing up to meet the needs and desires of a wide, diverse and demanding user base