News archive

Advanced Consulting Project for the Tire Dealers of tomorrow

Driver has created an innovative business analysis tool to support the dealers within its network in their specific needs. Pneusmarca and Puntogomme Lazio speak about their experience with the project, which started in 2022 with a first sample of companies.

A new course for Prometeon

The fast-growing truck tire manufacturer is seeking to consolidate its market position and affirm its identity with precise strategic choices as well as sponsorship projects in the World Superbike Championship and Parma Calcio



The election of the new Board of Directors, with the subsequent appointment of the new president and officers, was the highlight of the EGEA General Assembly held on 18 October in Paris during Equip'Auto

Japanese comfort

he premium SUV gets an almost complete makeover, while remaining true to itself. New features and hybrid engines, including a plug-in unit, besides comprehensive equipment such as flashy 18- and 20-inch wheels 

Where is “Jack”!

Almost synonymous with repair, the jack is a must-have piece of equipment in any workshop, body shop or tire centre. But not all jacks are the same: for every lifting need, the market offers different solutions

Growing family of large cats

An evocative name from the past for a car projected into the future. The new Puma reflects the latest requirements for all-round mobility, a sporty yet eco-friendly demeanour

Felini in crescita

Un nome evocativo che viene dal passato, per una vettura proiettata al futuro. Con la nuova Puma i contenuti rispecchiano le più attuali necessità di una mobilità a tutto campo, anche sportiveggiante e con un accento eco-friendly