Sometimes, serving the customer means, for the tire dealer, also being able to recognize and explain the reasons why a tire has been damaged keeping in mind the boundary between a repairable tire and an end-of-life tire. In collaboration with the Federpneus Technical Commission, we analyse and comment on a series of cases that customers have presented at different point of sale.
The French group’s "All Sustainable Strategy" aims to make industrial processes more efficient and produce eco-responsible products such as Michelin e.Primacy and Pilot Sport EV
Tires are the only vehicle components that actually touch the road. In an era where connectivity is becoming a staple in automotive, Connected Tires will quickly become your tire dealer’s new allies
