The automotive aftermarket looking at the future of mobility and beyond

Together, toward the future of mobility and beyond: the enthusiasm and global outlook of the entire automotive aftermarket sector drove the success of the 29th edition of Autopromotec, which ended last May 28 in Bologna. The four days of the fair, one less than the 2019 edition, showed the strength of the sector: 75,141 professionals, 15 percent of which came from 116 countries around the world, filled the Bologna fairgrounds, discovering the latest innovations in terms of products and services specific to each market sector. On an exhibition area of 141,000 m2, with a total of 15 exhibition halls and 6 outdoor demonstration areas, the world of the automotive aftermarket met in a physical event after the break imposed by the pandemic, creating an important moment of in-depth study, meetings and discussions on the entire sector and the evolution that is sweeping through it. Undisputed stars of Autopromotec 2022 were the 1,311 participating companies, 31 percent of them from 46 countries around the world, which created an exclusive international showcase of technology and innovation. Autopromotec was confirms as an event with a great international scope, with an incoming that relies on the strategic support of the Ministry of Foreign Affairs and International Cooperation and Ice Agency, thanks to which this year Autopromotec, together with the joint efforts of networks of local agents, established a new milestone: more than 180 foreign delegates from over 35 countries were present at the 2022 edition of the event. Great results were achieved in terms of meetings in the B2B area also organized thanks to the support of Enterprise Europe Network: over 800 meetings, a sharp increase from the 629 of the pre-pandemic editions, involved 138 representatives from many of our national companies. Framing the 2022 edition of Autopromotec are the great challenges offered by the automotive market such as ecological transition and autonomous driving. In addition to a unique journey into the heart of the automotive aftermarket thanks to Futurmotive Experience - Talks - Startups, in collaboration with Ice Agency, Autopromotec 2022 provided a vital overview on the future of the sector, through analysis and discussions over the most important trends. Visitors were guided inside the event and on an exploration tour of the more significant trends in the mobility supply chain, thanks to in-depth discussions offered by the numerous workshops and conferences organized during the event. With the first edition of Electric City, Autopromotec allowed the vast audience to have a 360-degree view on electric mobility, with a selection of alternative-fuel vehicles: from city cars to high-performance GTs, on display in the 600 m2 of exhibition area. With Autopromotec 2022, the automotive aftermarket world came together also on a "digital" level. From this point of view, the numbers are absolutely outstanding: in the first 5 months of 2022, the event's website reached 285,733 unique visitors (compared to 234,868 in 2019) and more than 2,411,625 page views. A considerable number of users followed the 2022 edition through social channels: again, over the first 5 months of the year, Autopromotec digital profiles totalled 58,369 interactions and a total of 2,074,809 post views. Renzo Servadei, CEO of Autopromotec, commented on the success of the 29th edition as follows, "For the automotive aftermarket, Autopromotec 2022 was the first major opportunity to come together. Throughout the event, the great enthusiasm of the industry in being physically present once again after so long was tangible. Over the past three years, in which everything came to a standstill or so it seemed, companies have never stopped investing and researching. This has brought enormous technological advancements, all of which were on display during the fair: visitors were finally able to experience first-hand all the innovations announced in recent months. An increasingly technological and digitized sector poses many challenges but, most importantly, many opportunities to be seized: professionals showed that they are well aware of the importance of collecting data, updating and training to keep up with the times. The large attendance recorded proved that the sector is ready to take on the mobility challenges of the future."